This is an archived copy of the 2020-21 catalog. To access the most recent version of the catalog, please visit http://catalog.utexas.edu/.

Advertising

Master of Arts
Doctor of Philosophy

For More Information

Campus address: Belo Center for New Media (BMC) 4.338, phone (512) 471-1101, fax (512) 471-7018; campus mail code: A1200

Mailing address: The University of Texas at Austin, Graduate Program, Department of Advertising,
300 W. Dean Keeton A1200, Austin TX 78712

E-mail: gradvertising@austin.utexas.edu

URL: http://advertising.utexas.edu/

Facilities for Graduate Work

In addition to the extensive library and computer resources available on the campus, certain special resources provide support for graduate work in advertising.

Classrooms and laboratories devoted to research and creative work in advertising include a copy and layout studio equipped with the latest computer technology for advertising design and production; the Advertising Conference Room, equipped for client and research presentations; and the Enviro Media Student Lounge.

Graduate Studies Committee

The following faculty members served on the Graduate Studies Committee (GSC) in the spring 2020 semester.

Lucy Atkinson
Jay Michael Bernhardt
Laura F Bright
Erica Ciszek
Isabella C Cunningham
Natalie Brown Devlin
Minette E Drumwright
Anthony David Dudo
Matthew S Eastin
Lee Ann Kahlor
 Deena Kemp
Wei-Na Lee
Bradford Rodney Love
Michael S Mackert
Jeeyun Oh
Kathrynn Pounders
Angeline Close Scheinbaum
Joanna M Sciarrino
Gary B Wilcox

Admission Requirements

The entering student must hold a bachelor’s degree from an accredited institution. All students must complete the following coursework prior to the first semester of enrollment: a basic marketing course and a basic statistics course.