Examines the knowledge and skills used to discover and create new sources of value, develop ideas into viable businesses, recognize and shape opportunities, generate new business models, engage with the ecosystem of new ventures, launch new businesses, and manage an innovation portfolio. Draws on various theoretical foundations, research evidence, and business cases to develop an understanding of effectiveness in entrepreneurship and innovation. Management 327 and 327H may not both be counted. Three lecture hours a week for one semester.