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P R 360 P R 360. Business Acumen. 3 Hours.

Examine how communication professionals gain fluency in the language and issues of corporate/nonprofit organizations, discover how to build trust with C-suite leaders, and learn how to become strategic communications counselors for leadership. Three lecture hours a week for one semester. Offered on the letter-grade basis only. Prerequisite: Public Relations 352 with a grade of at least C-.