ADV 338K ADV 338K. Digital Creative Portfolio. 3 Hours.
Examines the digital landscape in advertising and beyond. Examines existing advertising work and producing an advertising project. Present and describe digital projects in collaborative group settings using terms clients will value. Three lecture hours a week for one semester. Advertising 338K and 378 (Topic 24) may not both be counted. Prerequisite: Advertising 325 with a grade of at least C, and consent of instructor.