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ADV 382 ADV 382. Quantitative and Qualitative Research. 3 Hours.
An introduction to advertising research designs and procedures. Three lecture hours a week for one semester. Advertising 380J (Topic: Quantitatv and Qualitatv Rsch) and 382 may not both be counted. Prerequisite: Graduate standing.
Degree Requirements, Advertising
Graduate
http://catalog.utexas.edu/graduate/areas-of-study/communication/advertising/degree-requirements/
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