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P R 369 P R 369. Social Media. 3 Hours.

Same as Advertising 369. Introduction to social networking platforms and their application in relation to media plans, brand building, and insights. Three lecture hours a week for one semester May be repeated once for credit. Only one of the following may be counted Advertising 369, 378 (Topic: Social Media), Public Relations 369, 378 (Topic: Social Media). May be repeated for credit. Offered on the letter-grade basis only. Prerequisite: Upper-division standing and consent of instructor.