ADV 377M ADV 377M. Media Studies. 3 Hours.
Restricted to students admitted to the TexasMedia Program. Topics in media and its effects on advertising and public relations strategies. The equivalent of three lecture hours a week for one semester. Advertising 377M and Public Relations 377M may not both be counted unless the topics vary. May be repeated for credit when the topics vary. Prerequisite: Upper-division standing; Advertising 345J with a grade of at least B; and consent of instructor; additional prerequisites vary with the topic.