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ECO 421K ECO 421K. Microeconomic Theory For Business. 4 Hours.

Restricted to business majors. May not count toward a major in economics. Microeconomic analysis and applications for business majors. Preferences, including behavioral factors. Consumer demand, industry supply, and market equilibrium. Decision-making under uncertainty. Information problems, moral hazard, and adverse selection. Game theory and behavioral game theory. Applications include insurance markets, financial markets, contracts, and strategic behavior in business settings. Four lecture hours a week for one semester. Economics 420K and 421K may not both be counted. Prerequisite: Economics 304K and 304L with a grade of at least C- in each; Mathematics 408C and 408D, or 408K and 408L, or 408N and 408S, or 408K and 408S, or 408C and 408L, or 408C and 408S, or 408N and 408L, with a grade of at least C- in each.